The challenge: Reaching potential med-school applicants and educating them on podiatry as a specialty
Television & Digital
Client: KSU College of Podiatric Medicine
Brief: Reach pre-med students applying for med school with messaging about KSU College of Podiatric Medicine program and podiatric medicine as a specialty in general.
The student experience is paramount for KSU College of Podiatric Medicine, and testimonial footage from current students and faculty was the perfect way to showcase the program.
Creative Direction/Copywriting: Erik Williams/Heather Macks | Producer: Heather Macks