The challenge: Create brand awareness for a realtor
Television & Digital
Client: Floria Aguilera Realtor
Brief: Reach both English and Spanish speaking audiences with a creative message for a realtor.
The copy and concept for this campaign started as a way to explore what home means to different people. Whether it means a physical place, a feeling, or the people that inhabit your life, home means something different to everyone. The final versions are below, as well as the original spec spot built using stock footage.
Creative Direction/Copywriting: Erik Williams | Producer/Director: Conrad Faraj